SEQ CHAPTER \h 1 Journalism : Importance and Roles in a Democratic SocietyThe contemporary society is characterized by the popularity of the various(a) forms of media . right away , we are living in the digital era brought to us by the dynamic technological advances . We are too currently living in the arena of mass media wherein countersign and info are readily handed to us when we wrick on our television and radio sets and when we browse on the world total web . According to Beth Lane (2007 , by practiced comment , mass media is the channel by which mass converse or message for a large , diverse auditory climate is transmitted At present , there are octad mass media industries : books , newss magazines , and recordings , radio , film , television , and the InternetThere are alsovarious tokens of media such(prenomi nal) as print media which includes news and other publication materials and political computer programme media which includes radio and TV . There is also the emerging oddball of media that is gradually gaining popularity this is the online media which includes online blogs , forums and webpageMass media plays a very important role in society as a channel of communication . Media dress variety of functions to the society such as to inform , overtake and to entertainMedia has been part of shaping and reshaping people s views , beliefs and perceptions . Media are responsible in shaping public opinion and how the audiences will view or take sides on a particular issue . The media shapes the opinions and semblance of people based...If you want to get a full essay, throw off it on our website: OrderEssay.net
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